Comments on: March sales http://colortheory.com/sales0309 electronic indie piano pop Wed, 08 Sep 2010 20:34:00 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Tyler King http://colortheory.com/sales0309#comment-65 Tyler King Thu, 09 Apr 2009 14:55:02 +0000 http://colortheory.com/?p=709#comment-65 How about bundling the CDs with a shirt? Or maybe the other way around, rather. How about bundling the CDs with a shirt? Or maybe the other way around, rather.

]]> By: Brian Hazard http://colortheory.com/sales0309#comment-64 Brian Hazard Wed, 08 Apr 2009 22:25:27 +0000 http://colortheory.com/?p=709#comment-64 I appreciate the ideas guys! Now I'll proceed to shoot them down. ;) <ol> 1. <strong>Live Shows</strong> - I don't enjoy performing, haven't done it in a decade, and don't plan to do it again. In the past, I didn't sell more than a couple CDs per gig. 2. <strong>Deep Discount</strong> - The problem with "blowing them out" is that it undercuts my digital sales, which are better than ever. I don't want to sacrifice a $9 digital sale for a $1 physical sale. 3. <strong>Collector's Item</strong> - As you know, <em><strong>Second Thoughts</strong></em> is being released as a signed and numbered limited edition CD-R, limited to 100 copies. We're talking about brand new and never before available material, and I've sold about 50. That won't make a dent in the garage.</ol> The idea of a contest has my mental wheels turning. Something where a winner would get the entire set. The problem with that is it costs a fortune to send all seven CDs, especially to Europe, or god forbid, Japan ($25!). And again, I wouldn't want to undercut regular sales. So I guess what I'm really looking for is a way to use those CDs as promotion to generate more long term "true fans." Also, keep in mind that I've got way more copies of <em><strong>Sketches in Grey</strong></em>, <em><strong>Perfect Tears</strong></em>, and <em><strong>Something Beautiful</strong></em> than the others. The rest may eventually die off of natural causes. I appreciate the ideas guys! Now I’ll proceed to shoot them down. ;)

    1. Live Shows – I don’t enjoy performing, haven’t done it in a decade, and don’t plan to do it again. In the past, I didn’t sell more than a couple CDs per gig.
    2. Deep Discount – The problem with “blowing them out” is that it undercuts my digital sales, which are better than ever. I don’t want to sacrifice a $9 digital sale for a $1 physical sale.
    3. Collector’s Item – As you know, Second Thoughts is being released as a signed and numbered limited edition CD-R, limited to 100 copies. We’re talking about brand new and never before available material, and I’ve sold about 50. That won’t make a dent in the garage.

The idea of a contest has my mental wheels turning. Something where a winner would get the entire set. The problem with that is it costs a fortune to send all seven CDs, especially to Europe, or god forbid, Japan ($25!). And again, I wouldn’t want to undercut regular sales.

So I guess what I’m really looking for is a way to use those CDs as promotion to generate more long term “true fans.” Also, keep in mind that I’ve got way more copies of Sketches in Grey, Perfect Tears, and Something Beautiful than the others. The rest may eventually die off of natural causes.

]]> By: burzinski http://colortheory.com/sales0309#comment-63 burzinski Wed, 08 Apr 2009 22:11:05 +0000 http://colortheory.com/?p=709#comment-63 Clear out your garage ? - gigs - ie tyler king... (ask ten people to come home for a private party if you don't tour) - organize a contest ... remix ? then give away - sell them 1 dollar - send them for promo ... blogs, local radios... - sell your garage and forget the cds there... joke of course... - paul said it : make unique versions... personal autograph, ask a painter (i've got a really good 3 years old one home) to do something special on each record, then put some serial number... collector ? or send them to every people who buy the mp3 version... see you, L Clear out your garage ?
- gigs – ie tyler king… (ask ten people to come home for a private party if you don’t tour)
- organize a contest … remix ? then give away
- sell them 1 dollar
- send them for promo … blogs, local radios…
- sell your garage and forget the cds there… joke of course…
- paul said it : make unique versions… personal autograph, ask a painter (i’ve got a really good 3 years old one home) to do something special on each record, then put some serial number… collector ? or send them to every people who buy the mp3 version…

see you,
L

]]> By: Tyler King http://colortheory.com/sales0309#comment-62 Tyler King Wed, 08 Apr 2009 18:41:04 +0000 http://colortheory.com/?p=709#comment-62 Maybe play more live shows and sell them there? Maybe play more live shows and sell them there?

]]> By: paul http://colortheory.com/sales0309#comment-61 paul Wed, 08 Apr 2009 17:34:45 +0000 http://colortheory.com/?p=709#comment-61 The death of physical media? Ahhhh, say it isn't so. Won't there be just two people to justify $1100 worth of printing costs? Maybe we should just sell the one album like a paint artist and then just sell the mp3 lithographs... The death of physical media? Ahhhh, say it isn’t so. Won’t there be just two people to justify $1100 worth of printing costs? Maybe we should just sell the one album like a paint artist and then just sell the mp3 lithographs…

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